School of Motion: Manifesto

2019

I was invited by Ordinary Folk to help design the brand Manifesto for School of Motion. The spot evolves from 2d to 3d; a subtle nod to gaining knowledge.

The manifesto also afforded an opportunity to students currently attending School of Motion by bringing them on to the project as animators, bridging the education / real world divide.



Credits

CLIENT

School of Motion

STUDIO

Ordinary Folk

CREATIVE DIRECTION

Jorge R Canedo

PRODUCTION

Stefan Green

DESIGN

Jay Quercia
Nuria Boj
Loris Alessandria

ANIMATION

Jorge R Canedo
Victor Silva
Greg Stewart
Joélie Sémoulin
Jordan Bergren
Manuel Neto
Claudio Salas
Jose Peña

ADD’L ANIMATION

Taylor J Peters
Deanna Rilley
Francisco M. Quiles N.
Abbie Bacilla

MUSIC & SFX

Ambrose Yu

INFO / BACKGROUND


With 13+ years as a commercial artist, Jay's style is at once whimsical and mischievous. Crafting a visual language from simplified form and light, he melds graphic sensibility with dynamic personality.

Jay holds a BFA from UCONN and has pursued programs at SVA, Gobelins L’Ecole de L’Image and The Concept Design Academy.

In 2016, he helped to establish the Portland arm of Oddfellows. Most recently, he's worked as a background artist on Hulu’s Solar Opposites and Netflix’s Captain Fall.

He's also a moderator of Wine After Coffee, and has served as a judge for The Motion Awards.

CONTACT


For project inquiries please send a brief description, proposed timeline and budget to:
 

For everything else, please reach out via the channels below ↓

Instagram
Tumblr
Working Not Working
Twitter
Vimeo

SELECT CLIENTS


Adobe
Adult Swim
Blue Point Brewing
Cartoon Network
Google
Hulu
Lyft
Meta
MoMa
Monacle Magazine
Netflix
Nickelodeon
Nike
Refinery 29
Sony
TED
Twitter
Wired Uk

PRESS


Abduzeedo
Alt-Foundry
Beautiful Decay
Beautiful Pixels
Catsuka
Communication Arts
Endgadget
From Up North
Grain Edit
How Magazine
Hypebeast
Kotaku
PSFK
Psst! Pass it On
Motionographer
Motion Served
Site Inspire
Sixteen X Nine
Stash Magazine
Typography Served
We Love Typography
Vice

AWARDS


Motion Award, 2020
Motion Award, 2017
Gold & Silver Bass Award, 2016
Webby Award, 2013
One Show Award Interactive, 2013
FWA Site of the Day, 2011
Pixel Award, 2011
W3 Award, 2011